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SEO stands for search engine optimization. It is basically the art of optimizing your website or blog for search engines so that the site or blog ranks on google for your desired keyword or search terms. For example, if you are offering business trainings online or teaching people how to be a millionaire, you will definitely want to rank for the terms “how to become a millionaire with no money” or “how can I become a millionaire” or “how to become a millionaire” or “how to become a millionaire by 30”, etc There are ways to achieve this. Just read on!
On-Page Optimization for how to become a millionaire with no money
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There are two separate optimizations for your site or blog. One is on-page optimization and other one is off-page optimization.
On-page optimization is the search engine optimization for your website itself. When search engine giant Google sends Google Bot (computer robot) to crawl your website and fetch your website data, it needs to understand what your website is all about. For example, if you are selling online training courses or seminars teaching people how to become a millionaire by 30 or how to become a millionaire with no money, your website will need to convey that message to Google Bot.
There are several on-page optimization factors. Below are the most important factors of on-page optimization in brief.
Meta Tags: Meta tags are used to add desired title, description and keywords on your web page. These tags need to be optimized for each and every single page of your site. There are several meta tags you can use but most important ones are meta title and meta descriptions.
On meta title tag, you add the website or article title. For example, if you are selling training programs to entrepreneurs teaching them how to become a millionaire with no money, then this search term needs to show on your meta title tag.
Second most important meta tag is the meta description. On this tag, you use a variation of the title adding a bit more details. For example: Learn how to become a millionaire with not money. Online training course – FREE Trial. This title and description will show on search results when people search for your keyword. You need to make sure the title and description is enticing enough that prompts people to click the link and visit your site.
Page Content and Keyword Density: You will need to add text and media content on your web pages. You must make sure they are well written, 100% unique, and engaging enough so that people keep reading your content. They will also be sales oriented so that people find a reason to sign up for your trial or for your courses.
Keyword density means how any times your targeted keyword appears on the webpage. If you have 1000 words article on a specific keyword appears 10 times on the entire page, then you have 1% keyword density on that page. I would say that is a safe keyword density %. When Google started back in the mid 90s, we could stuff one keyword hundred time on a page and Google would thing the site is most relevant for that specific keyword. As many times they keyword appeared on a site, more importance it had to Google. This method of stuffing keywords has been abused so much that Google now got smarter. They now can tell which keyword density is natural and which ones are manipulated. 1% keyword density therefore is natural and a safe practice.
Titles and subtitles: Make sure you have a title on your pages along with various subtitles. Make sure your keyword and its variations appear on the titles and sub titles so that Google knows the topic of your content. For example, if you are targeting the keyword “how to become a millionaire with no money” as your primary keyword, you use variations of the keyword like “how can I become a millionaire” or “how to become a millionaire” or “how to become a millionaire by 30”, etc. across your page title and subtitles.
Off-Page Optimization for how to become a millionaire by 30
Now that we know the basics of on-page optimization, let’s move on the next phase which is off-page optimization.
Off-page optimization is a method of building off site presence so send signals to your website. This can be done by building backlinks to your site, creating social media posts, participating in various online forums and dropping your website link there, commenting on relevant blogs and adding your website link in the comments, etc. More backlinks you have from various methods and sites, better it is for ranking.
In case if you are wondering, backlinks are links on other websites that points to your website. For example, if your website is site A, site B and C has links pointing to your site will be considered as backlinks. While acquiring backlinks for your site, focus on the quality, NOT quantity. A single high authority backlink will outnumber thousand plus low quality no value backlinks when it comes to Google ranking.
In conclusion, these are the basics of SEO. There are countless number of bloggers that are using SEO effectively to make millions online. If you are wondering how to become a millionaire blogging, just learn SEO inside out. More detailed article on each topic will be added soon. So make sure you bookmark this site and come back to read the new posts often.